Build-A-Bear Recalls Stuffed Animal Toy Due to Choking Hazard

The Monsters movie Sulley character's eye can detach.

Recall date: August 29, 2013
Recall number: 13-274
  • Recalled Sulley stuffed animal

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    Recalled Sulley stuffed animal

  • Sulley Label

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    Sulley Label

  • Tracking Label

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    Tracking Label

Recall Summary

Name of product:

Sulley character stuffed animal


The stuffed animal’s eye can detach, posing a choking hazard to young children.

Consumer Contact:

Build-A-Bear toll-free at (866) 236-5683 between 8 a.m. and 8 p.m. CT Monday through Friday, on Saturday between 9 a.m. and 6 p.m. CT and on Sunday between 10 a.m. and 7 p.m. CT. You may also email the firm at Visit the firm’s website and click on Product Recalls at the bottom of the page for more information. 

Report an Incident Involving this Product

Recall Details

In conjunction with

25,000 in the U.S. and 1,100 in Canada


Sulley is a furry blue creature from the Monsters movies. The Build-A-Bear stuffed monster is covered in blue furry fabric with purple spots, horn on its head and has blue eyes measuring about 1 inch in diameter. The stuffed monster is about 17 inches high and 10.5 inches wide.  Tracking label ending with 4384 or 4385 for USA and 4378 for Canada can be found on a sewn in label on the backside of the leg of the stuffed monster.


None reported


Consumers should immediately take the recalled Sulley from children and return it to any Build-A-Bear Workshop store to receive a coupon for any stuffed animal from Build-A-Bear Workshop.

Sold at

Build-A-Bear Workshop stores and online at during June 2013 for about $23.


Build-A-Bear Workshop Inc., of St. Louis, Mo. 

Manufactured in


  • Recalled Sulley stuffed animal

  • Sulley Label

  • Tracking Label